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Best tips for SEO in 2022

SEO stands for “Search Engine Optimization” and is a set of procedures for improving the presentation and positioning of web pages in organic search results. The better the visibility of your pages in search results, the more likely you are to attract attention and draw potential and existing customers to your business.

A good SEO strategy is important to improve your website’s quality and quantity of traffic.

The components of SEO

We can break SEO into three core components or pillars that you need to be familiar with – and action regularly:

  • Technical SEO
  • On-page SEO
  • Off-page SEO

Technical SEO 

Technical SEO ensures that a website meets the technical requirements of modern search engines to improve organic rankings. Making a website faster, easier to crawl, and more understandable for search engines are the pillars of technical optimization. 

Technical SEO is part of the whole SEO process.

On-page SEO

On-page SEO is the optimization of web page content for search engines and users. Standard on-page SEO practices include optimizing title tags, content, internal links, and URLs.

This is the opposite of off-page SEO, which refers to optimizing elements outside your website. 

Off-page SEO

Off-page SEO refers to all SEO tactics that don’t involve updating or publishing content to your website. Instead, off-page SEO simply tells Google what others think about your site. For example, if you’ve got a lot of valuable links pointing to your pages, search engines will assume that you’ve got great content that provides value for users.

Every day, off-page SEO actions include building backlinks, encouraging branded searches, and increasing engagement and shares on social media.

Best tips for SEO 

Build a Well-Designed Website

A well-designed website can help you form a good impression on your prospective customers. It can also help you nurture your leads and get more conversions. But, more importantly, it provides a good user experience and helps your website visitors access and navigate your website with ease.

Google has a helpful sitemap generator (opens in a new window). Bing does, too (opens in a new window). Your website should contain a sitemap to have a higher chance to appear in Google search results.

Focus on a Specific Topic

Specificity is also critical. Search engines want to show users the most reliable and correct results. So, if you are an expert on a particular topic you want to research, the content of your website should reflect that. 

Choose relevant keywords

Keywords are important because they tell search engines about the content of your website’s pages. “Keyword” is also a term that refers to the words and phrases people type into a search engine to find the information they are looking for.

Keywords help you as a website owner to:

  • Identify and speak the language of the target market
  • Create useful content for your target audience
  • Communicate to Google that a webpage is a relevant match for a query
  • Improve search engine rankings by helping Google understand what the webpage content is about
  • Get content in front of the right people at the right time
  • Drive more qualified traffic to appropriate webpages
  • Increase time on site by directing more qualified traffic to webpages
  • Increase conversions by helping consumers find you rather than your competitors

Keyword research is integral to successful SEO and something we should do on an ongoing basis.

Create Quality Content

In the case of content marketing, “quality” can be described by two critical definitions: 

For Google (and most search engines), high-quality content gives searchers what they are looking for; it delivers the value that someone intends to find quickly and efficiently when they enter their search query.

This is how you create quality content:

  1. Write for your readers
  2. Make your content readable and engaging
  3. Think about search intent and your goal
  4. Be trustworthy
  5. Keep your content up to date, etc

Optimize Your Images

Large images slow down your web pages, resulting in a less than optimal user experience. Optimizing images involves reducing their file size using a plugin or script, reducing page load time. Lossy and lossless compression are two standard methods.

Below are the reasons why you should optimize your images:

  • It will improve your page loading speed
  • Combined with a great SEO WordPress plugin it improves your SEO
  • Creating backups will be faster
  • Smaller image file sizes use less bandwidth. Networks and browsers will appreciate this, etc

Master Internal Linking

When other websites link to your website, it gains authority in search engines, especially if the external pages are trustworthy and well-known. Backlinks are what they are called, and you don’t have much control over them. Do your best and hope for the best.

Categories
Branding Digital Marketing Graphic Design Website

Bambus Group

Bambus Group

Bambus Group promotes the values of strength, sustainability, and freshness. In addition, the developed design style conveys a sense of spiritual freshness that allows people to identify with what the brand stands for.
Logo Design, Web Design, Social Media were among the services we provided to the client.

Logo Concept

The circle often represents eternity, as it has neither a beginning nor an end, and combined with the freshness and strength of the bamboo tree, it conveys the sense of endless freshness and stability that any great company should have.

Mockup Design

The logo symbolizes the company as a new and exciting venture, and it can be easily replicated on glass and other items.

Web Design

This website is designed to allow visitors to move through the pages, flowing from one element to the next, creating a visual hierarchy where no element distracts from the whole and giving you the choice between light and dark mode.

Social Media

We show the Bambus Group’s authenticity and let the brand’s personality shine through the carefully chosen posts on social media.

Categories
Branding Digital Marketing Graphic Design Website

Yoloway

Yoloway

Yoloway is a digital studio that provides 3D, visual effects, and post-production for commercials and feature films.

Logo design, web design, and social media were among the services we provided to the client.

Logo Concept

Everything began with the smiling symbol and ended with the one-of-a-kind logo.

Mockup Design

The logo can be easily replicated on glass and other items. That was our strategy for a clear logo.

Web Design

We used a variety of colors to create a fresh and clean look for our client. We pay close attention to the smallest details and approaches because Yoloway is a creative company. We wanted the client to stand out from the crowd. 

Yes, we did it!

Social Media

We are successfully working on the company’s social media posts. With the goal of attracting more customers, we are communicating the value of our client’s products and services.

Categories
Branding Digital Marketing Graphic Design Website

Flutura Academy

Flutura Academy

Flutura Academy is a meeting place for the youth, a place where they can be whatever they want and where they can unleash their potential, just like the butterfly.

Logo Design, Web Design, Social Media were among the services we provided to the client.

Logo Concept

Inspired by the butterfly, this logo represents transformation and hope, just like the metamorphosis of this beautiful creature.

Mockup Design

We designed a unique logo for the company that fits everywhere and successfully reflects the brand as a clear and inviting logo.

Web Design

The goal of this website is to provide information so that visitors can effortlessly search for the topics they want to learn about while being entertained by the bright and cheerful colors that dominate the overall design of the website.

Social Media

Informative social media posts about events, workshops, training programs and much more are designed to clarify the company’s values and purpose.

Categories
Branding Graphic Design Website

Oovera

Oovera

Web Design,Logo Design.

OOVERA is a company specializing in Development, Consulting, Blockchain, and AI/AM.

Logo Concept

From the beginning to the end, see how we end up with the logo.

Mockup Design

The logo fits beautifully with the full range of products and fabrics.

Web Design

Taktika partnered with the company’s staff to create a website that showed how technology interacts with the business. We focused on colors, easy navigation, and a fresh, prospective look.

Categories
Branding Digital Marketing Graphic Design Website

Sheki Useini

Sheki Useini

Sheki Useini is a meditation therapy company.For the client, we designed a logo, a website, social media posts, and an app in great detail to express the calm that meditation gives to us.

Logo Concept

The process of developing the logo of Sheki Useini.

Mockup Design

We created a simple logo to ensure that it would work in any environment. 

Social Media

We’re working on updating the company’s social media posts all the time for people who enjoy and practice meditation, as well as those who want to learn from the ground up for spiritual calm.

UI/UX

We have developed a user-friendly application for people who are passionate about meditation.

Categories
Graphic Design Website

MarketSupply

Market Supply

Marketsupply is a unique all-in-one service platform that can manage, optimize and sell your products on global marketplaces.

Web Design, Mockup Design and Branding stage were among the services we provided to the client.

www.marketsupply.com

Mockup Design

The mockup we designed for the client is clear and informative, showing all the information you need to know about the company.

Web Design

The beauty of this web design lies in its simplicity and the combination of 3 colors that are pleasing to the eye.

marketsupply.com

Branding Stage

We created designs that communicate the client’s message to a global audience.

Categories
Amazon Optimization

Detox Organics

Detox Organics

Detox Organics is a company that promotes healthy living through Energizing Plant Based Nutrition Digestive Support.

The services we provided to the client included title optimization, bullet point optimization, images, and A+ content optimization.

PPC

PPC, or pay-per-click advertising, is one of the best ways to target your most qualified audiences.

With our pay-per-click service, we created a customized PPC campaign to help the client increase conversions and sales.

What we did

We were approached by the team behind Detox Organics to optimize the product page on Amazon. What we did do for them?

A+ Content

We’ve used creative images to describe the product, making sure to mention the benefits and other details.

Categories
Branding Digital Marketing Graphic Design

Juvelajo

Juvelajo

A luxury jewelry store with high-quality products that will make you dream.Logo Design, Mockup Design and Social Media were among the services we provided to the client.

Mockup Design

We made these mockup designs that catch the attention of every buyer.

Social Media

We made these good structured social media posts that will make customers click and buy.

Categories
Branding Digital Marketing Website

Swiss IT-Factory

Web Design

Swiss IT Factory develops comprehensive software solutions for construction, real estate, and general contractors.We designed a website for the client with a new look and fresh colors.